Leading Homeware retailer DOMU Brands appoints Forever to create new website
Forever were approached by leading homeware retailer DOMU brands to design and create a new website, including assisting with brand messaging and content.
Forever were approached by leading homeware retailer DOMU brands to design and create a new website, including assisting with brand messaging and content. Following a pitch process, we were delighted to be appointed to work on the project.
Founded in 2009, DOMU Brands has become a leader in retailing of Home, Kitchen and Garden products.
DOMU tasked Forever with creating a Brand Employee Value Proposition to help grow and retain their employees. It was also necessary to communicate the DOMU Brand EVP to the wider market by updating DOMU’s websites and respective communications.
Having recently become an Employee Ownership Trust (EOT) business, and with employees now owning 51% of the business, Forever were also tasked with providing support in communicating the benefits of EOT to current employees and future prospects using relevant communication platforms and mediums.
We started by updating the company brand identity and communications with a brand refresh. We then designed and developed a new website in WordPress, which featured new content and photography in line with the new brand identity and specified goals.
The photography focused on capturing the spirit of the DOMU brand and part of this was achieved by photographing their freshly refurbished offices.
