Paid Media / PPC Manager
Forever has an exciting opportunity for a PPC Manager to join us during our exciting period of organic growth.
This role is ideal for an established Manager looking to grow and scale paid activity within the agency, or an aspiring Exec looking for a path into management and personal development.
We offer a competitive salary for the right candidate, as well as the opportunity to grow and progress within the company. We are an agile team and the ideal candidate will be a self-starter with a “can research” attitude, who backs up their methodology with data + logical decision making based on user behaviour.
Role & Responsibilities:
- Set up, manage and optimise paid search, display and paid social campaigns for a diverse range of client industries and budgets – primarily Google Ads, Facebook/Instagram Ads, as well as Pinterest, Spotify, TikTok
- Daily campaign management across all clients & platforms
- Identify & help explore opportunities for improvement on client websites, eg. where existing website user journeys may be detrimental to paid performance
- Write compelling ads, optimising copy & taking advantage of different ad types, with an “always-be-testing” mentality
- Carry out keywords & audience research for new campaigns and clients
- Manage budget & ROI – Deliver efficient cost effective campaigns, whilst constantly improving and maintaining all paid channels
- Analysis and Reporting – Producing regular reports for clients, as well as turning data into actionable insights
- React to any vital Google Ads updates and new features, planning outcomes and communicating effectively with clients when pertinent
- Develop proposals & forecasts for new potential clients
Skills:
- Proven experience of planning, creating, managing and reporting successful PPC campaigns across Google Ads and Paid Social
- Comfortable managing a range of budgets as well as generating ROI
- Excellent knowledge of Google Ads, Google Ads Editor and Google Analytics
- Excellent knowledge of Facebook Ads Manager / Business Suite
- Must have a high level of attention to detail
- Be able to work on your own initiative and react quickly to the changing PPC market, Google Ads updates, etc
- Must be mathematically and analytically minded, and able to provide insight on high level data
- Be comfortable liaising with clients
- Up to date Google Ads certification
Benefits:
Salary – £25-37k depending on experience
25 days holiday
Enjoy your birthday off
Relaxed and friendly working environment
Flexible working hours
