Benefits of Shopify development
New to Shopify development? Here's what makes it so great for those looking to dominate in the world of ecommerce.
What do Netflix, Gymshark, Fitbit, Redbull, The Economist and Lindt have in common? They all use Shopify as their development platform.
Shopify and Shopify Plus are attracting many ecommerce big-hitters and more and more brands are migrating to the platform to sell online. So what is it about Shopify that has attracted over 800,000 companies?
Benefits of Shopify development
Shopify comes with a host of benefits and it’s an incredibly flexible platform for those either just starting out on their ecommerce journey or for more established brands. Here are just some of the reasons we like Shopify:
It’s possible to add as many products as you like
One of the great things about Shopify is that it’s completely scalable. Which means as your business grows, your website can grow too. The Shopify platform allows you to add as many products as you like at no extra cost.
In-built SEO features make optimisation that much easier
Having an ecommerce website is great. But having a well optimised website that has got a great search presence is even better. Shopify has in-built SEO features that make it that much easier to outrank your competition.
You can integrate other channels to easily track sales
Many online businesses utilise other channels apart from their website to make sales, such as Facebook or Pinterest. With a Shopify website, you can integrate these other channels simply so you can easily track all sales and know which channels they’re coming from. This gives a clearer picture of where your business is at and where you might need to put more work in.
It’s secure and reliable
When people are shopping online, security and reliability are paramount. They want to know that they’re entering their personal details into a secure and legitimate website, and with online fraud on the rise, it’s easy to see why. Shopify supports HTTPS and SSL (Secure Sockets Layer) certificates which come with a badge of security that visitors can easily see. Additionally, their regular upgrades and maintenance are also helpful in keeping things secure.
There is a handy abandon cart email feature
Unfortunately, for one reason or another, not everyone that visits your website is going to make a purchase. However, one of the handy features of the Shopify platform is the abandon cart email function. This allows you to recapture lost sales and re-engage with visitors who have left without making a purchase; hopefully to convert them into customers.
You can take advantage of 24/7 Shopify support
Should a problem occur, Shopify has a 24/7 support function that includes email and live chat so there’s always help on hand.
Looking for a Shopify development agency in Manchester?
Forever is an experienced Shopify development agency in Manchester and we create bespoke Shopify and Shopify Plus solutions for clients across numerous sectors. Our team of developers are experts in not just Shopify, but all ecommerce development platforms, and will advise you on the best course of action for your business.
